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    Welcome to RIDE!

    Locations in San Diego & Encinitas
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    Specialized San Diego

    Electra Bicycles

    Born here in Southern California!
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    Electra San Deigo

    Featured Products!

    All Featured Products!
    PINARELLO DOGMA F10 FRAMESET
    PINARELLO DOGMA F10 FRAMESET $ 5,950.00
    S-Works Venge ViAS Frameset
    S-Works Venge ViAS Frameset $ 4,500.00
    3T EXPLORO TEAM
    3T EXPLORO TEAM $ 3,000.00
    S-WORKS 7 ROAD SHOE ION CHARCOAL, NEW RELEASE!
    S-WORKS 7 ROAD SHOE ION CHARCOAL, NEW RELEASE! $ 400.00
    OAKLEY RADAR EV PITCH
    OAKLEY RADAR EV PITCH From $ 170.00
    TURBO COTTON TIRE
    TURBO COTTON TIRE $ 80.00

    Clearance Sale Items!

    All Clearance Sale Items!
    Pinarello '17 Dogma F8 Wht/Shiny 21 55cm Build, Sram, 404 NSW !** On Sale **!
    Pinarello '17 Dogma F8 Wht/Shiny 21 55cm Build, Sram, 404 NSW $ 11,750.00 $ 9,399.99
    S-WORKS TARMAC DA !** On Sale **!
    2017 S-Works Tarmac Dura-Ace From $ 8,000.00 $ 6,399.99
    !** On Sale **!
    3T EXPLORO TEAM L (PR), CX1, ZIPP, C35 LTD CARB WHEELS $ 7,900.00 $ 6,319.99
    !** On Sale **!
    DEMO / RENTAL - 3T EXPLORO LTD L C30W 650 WHEELS (INVID59) $ 8,000.00 $ 5,999.99
    FR1 Matte TeXtreme eTap (Pewter, Red) 56 !** On Sale **!
    FR1 Matte TeXtreme eTap (Pewter, Red) 56 $ 8,999.00 $ 5,848.99
    S-WORKS VENGE VIAS MODULE !** On Sale **!
    S-WORKS VENGE VIAS MODULE From $ 4,900.00 $ 4,164.99
    Pinarello Dogma F8 Frameset !** On Sale **!
    Pinarello Dogma F8 Frameset From $ 5,750.00 $ 4,024.99
    S-Works Roubaix Boonen Disc Frameset !** On Sale **!
    S-Works Roubaix Boonen Disc Frameset From $ 4,250.00 $ 3,824.99

    Latest News

    View The Blog
    March Inventory Cleaning Sale

    Come down to our Encinitas shop from Friday, 3/16 through Sunday, 3/18 to take advantage on some awesome pricing on previous model year items!Previous years bikes, kits, parts, and accessories at up to 75% off, with EVERYTHING at least 10%...

    Read more